My name is Peter Ciriello and I am a CCIM designated licensed real estate broker.  My team is focused in helping people build wealth through low risk multifamily apartment buildings.

About Me
Starting as an agent with Marcus & Millichap and later at Sperry Van Ness, I moved to the Re/Max Commercial office at Wilshire and Bundy in late 2004 where I stayed for almost six years. In 2010, with the real estate landscape changing in Los Angeles, I acquired my Broker's License and have moved out on my own to build a new real estate company.  2010 was spent honing my knowledge and acquiring my CCIM Designation.  Now it's 2013 and I am working to build Los Angeles Multifamily & Commercial has become Los Angeles Commercial Real Estate (www.LosAngelesCRE.com).

As a CCIM and Broker, I advise on commercial real estate property types such as multifamily, retail, shopping centers and office buildings only (no single family homes) and specialize in multifamily apartment buildings. I represent sellers and buyers in the transactions of these buildings but consider myself an advisor first and foremost. That said, I consider myself a multifamily specialist because that is the product type I feel is the best investment for the majority of people who can afford commercial real estate. I am a CCIM and decorated agent with a history of complex transactions. I have confidence all aspects of real property sales including complex before tax and after tax underwriting, drafting complex real estate contracts, negotiations and various representation styles. I am neither an attorney nor a tax specialist but I can refer some excellent people. I have experience in more than just simple transaction - I am knowledgeable about exchanging and complex real estate projects such as HUD projects, low income housing, tax credit deals, fire damaged buildings, land development and conversions. I would be happy to discuss my credentials with anyone who's interested. 

My Background
I was born in 1973, grew up in New York and now live in Santa Monica. I graduated from James Madison University in Virginia in 1995 with a degree in Graphic Design. I am originally from Queens, NY but was raised in Garden City on Long Island. I moved to Los Angeles in 2002 and began in real estate, coming from a background of ten years sales experience in the tough world of advertising in New York City where I lived.

While living in New York, I worked in many sales positions in advertising sales, eventually working my way up to the position of Director of National Sales for a national magazine. In those ten years, I grew to be a tough negotiator believing that a "no" really meant "not now," and that by being aggressive and constantly moving forward, I could attain anything I wanted.

In August of 2008, I graduated from a Masters degree in Psychology from the University of Santa Monica. I have been asked several times, "what does psychology have to do with commercial real estate and why didn't you get an MBA instead?" The answer is simple: Psychology is the study of life and relationships but more importantly, my life and my relationship with myself. I knew that becoming more in touch with me would lead to greater awareness of myself and enhanced personal growth. What I discovered has changed life and eventually lead me to the CCIM Designation - essentially a Masters in Commercial Real Estate.  I realize now that my goal in life to help people extends much farther than just helping them achieve wealth - it's about acheiving happiness as well. 

My Promise
Over my years in brokerage, I have often wondered what people value the most in real estate agents and have come to the conclusion that it is personalized service, knowledge about the investment class, attention to detail and responsibility to my word that is most meaningful. With this knowledge, I focus my energy to providing exactly these traits.

As your agent, you can expect expert level advising and straight forward correspondence. I will not "beat around the bush" or make excuses, I will tell you how it is, whether it's easy or not. When you call, you will speak to me directly, not an assistant that doesn't know anything about our business. When we agree to something, we put it in writing, I mean what I say and will make good on my promises.